This is how we plan to achieve success for farming as an industry and as individual Fortuna farmers. It’s what we’re constantly working towards and we’re proud of what we've achieved so far. 

Enriching the world.  Our well-cared for animals enjoy shade, shelter, and an abundance of high-quality pasture. This forms the backbone of sustainable food production; we are committed to playing our part in feeding the world. As we grow, we become better farmers and, more importantly, better people, who are enriching the world. 

Generating Opportunities.  Our commitment to generating opportunities starts with helping our people grow to their full potential. We train and support our team to be great at what they do and provide them with opportunities to grow personally and professionally. We also ensure that driven employees have the chance to share in our success and grow their own wealth. With collective growth, success from our hard work is shared by all. 

• Make everyday a good day.  It starts with me. 
• Do the right thing.  Fair feedback for everyone.  Your opinion counts.
• Be present, play and have fun.  
• Every day find a better way.  Performance counts.  Think about tomorrow, we’re here for the long haul.

At Fortuna, the gumboots all walk in the same direction.