At Fortuna Group we have a strong collective focus on our values and vision.

Our vision is to be a leader in New Zealand pasture based dairy farming. We strive to achieve this by focusing on:


Making the most of ourselves and others


Looking after our environment for today and future generations


Generating business returns that allow everyone associated with the business to grow their own wealth

Our core values are:

  • Think about tomorrow - We’re here for the long haul
  • Performance counts - Everyday find a better way
  • Get stuck in at work and play - Enjoy yourself wherever you are
  • Fair feedback for everyone - Your opinion counts